Black Power 96.3 LPFM


WBPU seeks businesses and event organizers to support our unique mission of black community empowerment in St. Petersburg and around the world.

Underwriters are acknowledged on-air and on our website, giving important publicity to your business, event or service.

While so many local businesses spend hundreds if not thousands of dollars for commercial radio advertising, your business can be exposed to the non-commercial airwaves of Black Power 96 FM St. Pete, for a far less cost.

96.3 FM reaches 100,000 local residents throughout:

  • Southside St. Petersburg
  • Downtown and Grand Central Districts
  • USF, Eckerd College, St. Pete College
  • Parts of Gulfport

FCC Guidelines

Black Power 96 is a commercial-free radio station so we must follow Federal Communication Commission (FCC) guidelines for the language used in announcements recognizing underwriters.

Underwriting acknowledgements begin with “Programming on Black Power 96 is supported by: [Up to 25 words about your business, following FCC guidelines].

Black Power 96 reserves the right to edit content to fit the guidelines.

Your announcement must not include

  • calls to action
  • inducements to buy, sell, or lease
  • opinions or views
  • price information
  • promotions
  • comparative or qualitative verbiage
  • or support or opposition to any political candidate

Your announcement may include

  • Description of your type of business
  • its location or address, telephone number and web address
  • brand or trade name of the product or service
  • value-neutral description of the product or service
  • historical information
  • logogram or non-promotional slogan

Early Bird Underwriting

Contribute $96 to the station between now and Nov. 15.

We will mention your support on-air 2x/day every day for a month
(Station goes on-air Oct. 31).

That’s less than $2/mention!

Use the form below and we will follow up to confirm your on-air message. Or contact us for more information: 727-914-3614,

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Donation Total: $96